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Alcohol warning labels reduce sales, change minds
Colourful, highly visible warning labels applied to bottles and cans of alcohol in Yukon’s largest liquor store prompted many people in Canada’s highest-alcohol-consuming region to cut back on their drinking. This was one of the major findings from the Northern Territories Alcohol Labels Study—a real-world study of alcohol warning labels led by CISUR in 2017—published this month in a special section of the Journal of Studies on Alcohol and Drugs.